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Job Description
- Optimizing copy and landing pages for search engine optimization
- Performing ongoing keyword research including discovery and expansion of keyword opportunities
- Researching and implementing content recommendations for organic SEO success
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Write a copy for blog.
- Create SEO reports.
- Generate, edit, publish and share daily content (original text, images, video or HTML)
- Set up and optimize company pages within each platform to increase the visibility of company’s social content.
- Monitor user engagement and write a creative social media content
- Familiar with using a Web Content Management System
- Manage the content of company's website and all company social media accounts Facebook, Instagram, Twitter, YouTube, Google ad-words etc.
- Will be responsible for social media designs
- Posting updates to all social media platforms.
- Connect with potential clients and listen to their wishes and concern
- Using Social Media awareness and impressions
- Design digital media campaigns aligned with business goals
- Coordinate the creation of digital content (e.g. website, blogs, press releases, and podcasts)
- Manage end-to-end digital projects
- Establish our web presence to boost brand awareness
- Maintain a strong online company voice through social media
- Liaise with Marketing, Sales, and Product development teams to ensure brand consistency
- Suggest and implement direct marketing methods to increase profitability
- Monitor ROI and KPIs
- Stay up-to-date with digital media developments
Job Requirements
- Bachelor Degree Holder
- Adequate knowledge of web design, web development, CRO and SEO
- Portfolio of previous work is required
- Experience from 3-5 years in same field
- Proven working experience in social media marketing or as a digital media specialist (2 yrs min.)
- Can work under pressure, meet deadlines, responsible, dedicated and has a team spirit.
- Excellent writing, editing (photo/video/text) skills.
- Experienced in social media (Facebook, Twitter, Instagram,Google ad-words etc..).
