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Job Description
- Design digital media campaigns aligned with business goals.
- To increase brand awareness, promote company products or services and to drive prospects to conversions.
- Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts).
- Effectively communicate through appropriate technology platforms.
- Initiate effective marketing campaigns online, and to translate business goals into successful marketing campaigns.
- Expert at evaluating the needs of the consumer market, and will understand how and where to acquire knowledge about consumer trends and demands.
- Maintain a strong online company voice through social media.
- Liaise with Marketing, Sales and Product development teams to ensure brand consistency.
- Suggest and implement direct marketing methods to increase profitability.
- Stay up-to-date with digital media developments.
- Know how to plan, create and implement a marketing strategy.
- Understand the key measurement tools available.
- Stay current in marketing trends and news e.g. Google updates and changes in algorithms.
Job Requirements
- Mix of creativity & analytical thinking: Ability to make creative campaigns - using analytics to inform future strategies.
- Experience: with paid social media ads & Analytical skills of different social media channels.
- Fluent English.