Digital Marketing Manager

Unicom Group - Maadi, Cairo

75
Applicants for
1 open position
30
Seen
Experience Needed:
5 to 7 years
Career Level:
Manager
Job Type:
Full Time
Salary:
Confidential
Vacancies:
1 open position
About the Job

Main Job Duties:

  • Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
  • Maintaining social media presence across all digital channels.
  • To build full plan with content creation to cover campaign objectives & syncing with designers to provide with relevant designs.
  • Brainstorm new and creative growth strategies.
  • Manage the relationship with our Affiliate Marketing partners.
  • Measuring and reporting on the performance of all digital marketing campaigns.
  • Developing, implementing and managing marketing campaigns that promote a company and its products and/or services.
  • Enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
  • Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action.
  • Executing campaigns across a variety of platforms, including Facebook, YouTube, Twitter and LINKED IN.
  • Implement best practices for copy, creative, and audience targeting with oversight from Director of Paid Strategy.
  • Collecting and evaluating customer feedback data.
  • Evaluating competitor’s Digital Marketing strategies and creating plans to overtake them.
Job Requirements
  • 5-7 years’ professional experience working in social media or social analytics at a brand, publisher, agency, or similar.
  • Bachelor’s degree or higher.
  • Excellent Managerial skill.
  • Previous experience in a similar digital marketing role.
  • Experience of digital marketing at strategic and hands on operational level.
  • Experience in Gulf area marketing strategies.
  • Relevant experience including CMS, SEO, PPC, e-marketing, social media and analytics
  • Knowledge of current online marketing trends and best practice.
  • Strong knowledge of the existing paid social landscape and enthusiasm for discovering new, emerging platforms or capabilities that increase efficiencies and engagement.
  • Proven track record of managing and executing campaigns using native platform tools such as Facebook Ads Manager/Power Editor, Google Ad Words, Twitter Ads.
  • Working knowledge of paid social tactics, bidding & optimization models, 3rd-party tracking, audience targeting, and ad formats.
  • Strong analytical skills with the ability to comfortably translate large data sets into actionable takeaways and insights.
  • Exceptional attention to detail and organizational skills.
About this Company

Unicom group for Telecommunication Technology" established in 2004 UNICOM" is a leading investment enterprise in the field of information technology and integrated telecommunication solutions.

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