Digital Marketing Specialist

Pillars -
Nasr City, CairoPosted 5 years ago

22Applicants for1 open position

Job Details

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Main Job Duties:

Designing, creating and developing Google ads .
Responsible for Social media advertising (Free & paid social media ads) identifying target audience aligned with Academy goals and objectives
Design; develop digital media campaigns according to business goals.
Coordinate the planning and executions of online activities
Coordinate and manage the creation of all digital content Responsible for the corporate website in terms of updates, appearance, or any other improvements required to maintain its rating value
Gather marketing related data from the internet.
Conduct E-Marketing campaigns.
Utilizing a range of techniques including paid search, PPC, SEO (Search Engine Optimization (SEO).
Setting up and optimizing Google Ad words campaigns,Keyword Research.
Web Analytics using Google Analytics
Establish our web presence
Suggest and implement direct marketing methods
Regularly track and get insights into competitors' strategies
Develop and monitor ROI and KPIs
Generate and prepare monthly reports on our marketing campaign’s performance.
High ability to drive traffic to company pages
Liaise with Marketing,Sales teams to ensure brand consistency
Stay up-to-date with digital media technologies and latest trends

Experience from 5 to 7 years in Digital marketing and Advertising.
Certified from Google Company will be very advantageous (Google Ads Modules )
Bachelor’s Degree is required.
Self-motivated, Target-oriented, Strong Attention to Details.
SEO, PPC, Google AdWords, Content Management Systems, Photoshop, , Facebook, Twitter, Microsoft Office
Highly creative with experience in identifying target audiences and devising digital campaigns that ensure high customer engagement
Strong analytical skills and data-driven thinking
Experience in setting up and optimizing Google Ad words campaigns
Demonstrable experience leading and managing SEO/SEM, marketing database, email,SMS, social media and/or display advertising campaigns