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Digital Marketer

AllegianceMD
Cairo, Egypt
Posted 2 years ago
30Applicants for1 open position
  • 29Viewed
  • 6In Consideration
  • 1Not Selected
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Job Details

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Job Description

Calling All Digital Marketing Unicorns

We are looking for a talented and versatile digital marketing pro. Someone that has a holistic view of digital marketing. Someone that strips out the annoying marketing jargon when talking about strategies and tactics. Someone who is highly self-motivated, able to come in and share new ideas, push boundaries and elevate results. Someone that isn't necessarily a unicorn, but thinks like one.

Our Digital Marketing Strategists are responsible for taking the lead on marketing initiatives within an account team, for multiple clients, across multiple industries. Each day is a different adventure and you'll get to stretch your marketing skills to the max. You won't be bored.

STRATEGY, MARKETING, DESIGN, AND DEVELOPMENT IS A TEAM SPORT

A TYPICAL WEEK IN THE WORK LIFE OF A MARKETING Strategist

  • Perform keyword research and content recommendations to support the launch of a new campaign
  • Create a content strategy that supports awareness and conversion goals
  • Review PPC campaign plans providing support to our PPC specialists
  • Collaborate with designers on a new landing page, leading the charge on CRO
  • Ideate with the marketing team on ways to include more A/B testing within our projects
  • Talk to developers about technical SEO fixes on a client's site
  • Get in the weeds with Google Analytics to come up with ideas to make strategic or tactical improvements
  • Create a workflow in CRM to automate an email campaign
  • Write a blog for the website
  • Develop mass emailing campaigns

Job Requirements

WE'RE LOOKING FOR SOMEONE WITH…

  • Excellent command of spoken and written English is a must.
  • Bachelor degree in marketin /media or related 
  • Proven experience with SEO and the work that goes into making Google (and users) love websites. From keyword research to on-page optimization, you can deliver results.
  • Experience with SEM. Sometimes paid is the quickest way to results, right? "Why, how, and what works" experience is what we are looking for in our candidate.
  • Respect for Google Analytics and the treasure trove of information it can provide. You should have strong experience with web analytics and communicating the story around overall performance.
  • Really good writing skills, whether it's a meta description or a 2,000-word pillar page.
  • Experience creating content marketing roadmaps.
  • A strategic and creative thinker – always focusing on innovative, but measurable client solutions.
  • Strong work ethic is defined by quality-first work and attitude.
  • The desire to stay on top of industry trends and share that knowledge.
  • 3+ years in a digital marketing role. Agency work is a plus.
  • Experience in healthcare marketing is a huge plus.

Naturally, you'll be stronger at some of these than others, but be honest about what you know and don't know when you apply. Also, be sure to share some other skills that you can bring to our company.

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