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Job Description
- Optimize plans and budgets according to the best media mix
- Ensure ads are creative and displayed appropriately
- Monitor costs and return on investment (ROI)
- Report to managers & clients and build long-term relationships
- Brainstorm new and creative growth strategies.
- Manage media buying campaigns across all social media and digital channels.
- Work with designers, copywriters, and social media specialist on assets used for paid media campaigns.
- Building strategies for account expansion on spending and performance.
- Optimizing campaigns towards lower cost per KPIs and achieving what is promised in media plans is a must.
- Submitting weekly reports for campaign performance and KPIs achieved Vs promised.
- Creating media buying sheet
Job Requirements
- Proven experience as Media Buyer.
- Organizational and multitasking abilities
- Excellent communication skills.
- Demonstrable social networking experience and social analytics tools knowledge
- Experience with doing audience and buyer persona research
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- In-depth knowledge of various social media platforms, best practices, and website analytics.
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