Planning & Monitoring Process: - Resposible for Reserching and Creating High Quality Content for Social Media Channels (E.G. Facebook, Instagram, Twitter, Google+, Etc.).
- Responsible for Developing & Updating Andalusia Persona Through All Online & Offline Contents Based on Approved Strategy and To Reach Segmented Patients with Best Quality and Least Resources.
- Conduct Continuous Content Audit on All Aspects; Grammar, Spelling, Punctuation, Matching Strategy to Attract the Segmented Targets.
- Support Content Specialists Assigned to Each BU Along with The Content Team.
Operation Excellence Process: - Support in The Market Research Conducted to Improve the Content for All Campaigns
- Responsible for Creating the Content to Match with The Strategy Set for Each Activity Whether Content Creating or Copy writing and Reach the Audience Targeted Correctly.
- Attend All Meetings When Requested for Sharing the Content Point of View in The Execution of Each Activity Whether Events, AHC, MT, VD, Outdoor Ads, Etc.
- Responsible for Following Up with The Different Marketing Teams for Status Of Each Activity And Apply All Changes Requested And Agreed On.
Customer Satisfaction Process: - Ensure All Information Delivered Whether Online Or Offline Is Current And Accurate To Ensure Trust And Branding Of Andalusia.
- Ensure Best Segmentation Of Each Activity Conducted By Delivering The Best Message Possible.
Innovation Process: - Support His/ Her Staff Members With Ideas And Different Concepts To Deliver The Message Easily And Correctly.
- Following Up On The Content Specialists Assigned To Each BU Along With The Content Team.
|