Job Details
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Job Description
Social Media Specialist job description duties and responsibilities:
- Develop, implement and manage our social media Content
- Define the most important social media KPIs
- Manage and oversee social media content.
- Measure the success of every social media campaign
- Stay up to date with the latest social media best practices and technologies
- Work with designers and copywriters to ensure content is informative and appealing
- Collaborate with Marketing, Sales and Product Development teams
- Monitor user engagement and suggest content optimization
- Communicate with industry professionals and influencers via social media to create a strong network
- Train others in the team
- Provide constructive feedback
Job Requirements
Job requirements and qualifications:
- 4-5 years of experience as a Social Media Specialist or similar role
- Social Media Strategist using social media for brand awareness and impressions
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
- Understanding of SEO and web traffic metrics
- Experience with doing audience and buyer persona research
- Good understanding of social media KPIs
- Familiarity with web design and publishing
- Excellent multitasking skills
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
- Experience in Tourism & Travel Field is preferred.
