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Job Description
- Lead the teams of the Hypers to implement the short to medium term strategy of Bisco Misr/Mass Food in Cairo.
- To better understand customer strategy and needs, and deliver the best customer service levels in the category: Build a detailed customer business plan to deliver outstanding customer service and maximise both profit and turnover for the company and the customer.
- Assessing customer opportunities & competitor's behaviour
- Setting volume targets by customer
- Assessing promotion’s effectiveness
- Monitoring sales profitability
- Monthly follow-up and actions plan
- Dealing with Customer complaints and securing payment
- Implement all the category expertise initiatives such as Shopper insights & Category management activities in Hypers cannel.
- Ensure excellent deployment for Customer Development agreements, activity calendars and display contracts in line with the business plan.
- Plan the right approaches, tactics and offers for specific transactions with customers based on in-depth knowledge of the customer’s business aims and processes and the application of influencing and negotiating skills.
- Negotiating the best display on shelves.
- Negotiating proper number of secondary displays for Bisco Misr/Mass Food products
- Regular monitoring of shelve space and prices
- Monitoring price indexes vs. competition; and correct in line with Bisco Misr/Mass Food strategy.
- Manage all the customer profitability in the Segment in line with the Sales policies & plans
- Build all customer networks and relations for the benefit of the business.
- Monitor competitors’ performance. Report immediately on any aspect of market, trade and product that could affect our business or could provide us with a business opportunity, and propose measures
- Lead, Develop and Engage Hypers team.
- Lead and engage the above mentioned teams in order to achieve all the Key Performance Indicators in terms of volume, distribution, display, merchandising, shelving and pricing.
- Develop the above mentioned teams in order to build a solid succession plan across the channels.
- Budget Control and Monitoring
- Control professionally budgets and allocations in order to ensure that the payments from trade are collected on time
- Work closely with the Sales development team to ensure excellent execution of promotions and in-store events.
- Manage trade inventory levels as per channel’s targets.
- Analyse on a periodic basis his/her area’s results, action plans and update with the progress
Job Requirements
- Qualifications: BA from business administration.
- 4-6 Years of experience in Sales with a Multinational FMCG with at least 3 years’ experience in Hyper Markets Key Accounts management.
- Trade marketing/ Sales development management experience will be an asset.
- Skills: Fluent English, Computer Skills and Communication skills
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