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Job Description
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Set up and optimize company pages within each platform to increase the visibility of the company’s social content
- Work with copywriters and designers to ensure content is informative and appealing.
- Collaborate with Marketing, Sales, and Product Development teams.
- Track and analyze analytics reports to gain insight into traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes.
- Stay current with social media trends and best practices.
- Review and approve content on a daily basis. Creating and managing monthly promotions.
Job Requirements
- Years of Experience 2+
- In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, YouTube, Instagram) and how they can be deployed.
- Strong project management or organizational skills.Team player, with the confidence to take the lead and guide other departments when necessary.
