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Job Description
- Responsible for planning and implementation of a comprehensive B2B demand generation strategy
The strategy should:
- Mainly be inbound-focused
- Integrate both digital channels (SEO, social media, emails, etc.) and non-digital (calls, events, trade shows, etc.)
- Close alignment with product development, product marketing and sales teams
Job Requirements
- Marketing degree (or relevant)
- 4+ years in a similar position, preferably with a technology company selling software solutions to large enterprises
- Proven track record of planned and achieved B2B lead-generation targets.
- Knowledge of BI, big data analytics and RPA a plus
- Fluent spoken and written English A MUST
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