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Senior Digital Media Buyer

Freezil
Cairo, Egypt
Posted 5 years ago
62Applicants for1 open position
  • 24Viewed
  • 8In Consideration
  • 12Not Selected
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Job Details

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Job Description

Job Brief:

The Senior Media Buyer is responsible for all aspects of online media advertising, the planning, design, optimization maintenance, measurement and reporting, click-to-customer-service.

Responsibilities:

  • Perform technical site analysis, competitive/keyword research and link analysis on an ongoing basis.
  • Develop & implement multi-channel digital marketing campaigns including all advertising networks, Display Advertising, Pay-Per-Click, Email Marketing, and Social Media Campaigns.
  • Manage planning and development of native and direct response advertising campaigns across Ad-words, Facebook across various ad networks including but not limited to Native Ads network.
  • Analyze Keywords and manage campaign targeting process across search tools.
  • Manage the analysis of all campaigns across all platforms in order to optimize campaign performance.
  • Understand the key measurement tools available.
  • Media buying, billing, and follow-ups.
  • Provide reports on purchases/expenses/invoices.
  • Keep track of media buying and its ROI.

Job Requirements

  • Minimum 3-year experience.
  • Excellent understanding of how PPC fits into the wider area of digital marketing.
  • Experience using tools such as Google Ad-words (Search and GDN) and Facebook.
  • Excellent command of the English language.
  • Knowledge in key areas of marketing ( social media, content marketing)
  • Strong analytical skills.
  • Ability to think creatively.
  • Excellent attention to detail.
  • Ability to think strategically and develop innovative marketing strategies.
  • Strong relationship building skills.
  • Excellent communication skills

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