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Job Description
- Combines marketing and social media management skills to architect and enhance company social media presences, including interacting with customers, promoting brand-focused interactive and engaging content, and expanding opportunities for revenue.
- Works with social media team members to create innovative social media campaigns.
- Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules
- Ensures brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management
- Provides training and guidance to social media and marketing team members on social media implementation best practices and strategies
- Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns
- Reports progress to senior marketing management
- Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram
- Researches and monitors the activity of company competitors
- Creates and distributes engaging written or graphic content in the form of e-newsletters, web page, and blog content, or social media messages
Job Requirements
- Degree in Communications or Marketing,
- 3 Years of Experience with Social Media Management, Marketing Experience, Social media advertising, Strategy, Data Collection and Analysis, Technology Skills,
- Strong Verbal and Written Communication Skills,
- Attention to Detail,
- Self-Motivated,
- Creative Problem-Solving Skills,
- Experience with Major Social Media Platforms
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