Web Content Writer - Marketer

• Our company is in need of a talented Content Writer to create compelling blog posts, articles, white papers, product descriptions, social media content, Success Stories, presentations and web pages. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. The ideal candidate should have a proven track record of producing pieces that increase engagement and drive leads. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. The successful candidate should also be detail-oriented and committed to meeting tight deadlines. Preference will be given to those with a strong writing portfolio, bachelor’s degree and relevant work experience.

Primary Responsibilities :

• Create content marketing campaigns to drive leads and subscribers
• Use SEO best practices to generate traffic to our site
• Regularly produce various content types, including email, social media posts, blogs and white papers
• Actively manage and promote our blog, and pitch articles to relevant third-party platforms
• Analyze content marketing metrics and makes changes as needed. Collaborate with other departments to create innovative content ideas