Social Media Specialist

Main Job Duties:

• Build and execute social media strategy through competitive research, platform determination, bench-marking, and audience identification.
• Generate, edit, publish and share daily content for multiple social media platforms to improve community size and engagement and ensure the client’s uniqueness among all competitors.
• Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.
• Create and manage promotions and Social ad campaigns
• Continuously improve by capturing and analyzing the appropriate social insights and best practices, and then acting on the information.
• Monitor latest trends and tools and appropriately apply that knowledge to increasing the use of social media.
• Work effectively with Digital Media Manager to execute the social media Marketing Strategy
• Generate, edit, publish and share daily content in the educational field
• Manage company social media channels.