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Job Description
- Plan, develop and implement our SEO strategy in collaboration with the SEO team.
- Identify key SEO KPIs, Prepare and present reports regularly.
- Identify our buyer persona to better target identified audiences.
- Identify problems and deficiency and implement solutions in a timely manner.
- Suggest improvements in process and productivity optimization.
- Collaborate with web developers and marketing team Stay up to date with the latest SEO and digital marketing latest trends and best practices.
Job Requirements
- 2 -3 years of experience as Senior SEO specialist or similar role
- Experience in planning and implementing a successful SEO strategy.
- Experience with Google’s Keyword Tool
- A functional understanding of HTML and CSS
- The ability to work with back-end SEO elements such as htaccess, robots, txt, metadata, site speed optimization, and related skills
- Proven success in link building and viral strategies
- The ability to deploy an effective local and long-tail search strategy
- A deep understanding of mobile strategy and how it relates to SEO
- A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO
- Experience in building inbound organic search traffic and improving SERPs
- A background in creating reports showing web analytics data and site evaluations
- An up-to-date, working knowledge of current, past, and projected trends in the SEO industry
- Familiarity with the best tools in the trade (black hat methods are prohibited)
- Have experience with each element of the SEO (backlinks, Meta data, sitemap…)
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