Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
- Build, grow, and optimize online marketing programs (SEM, SEO, Remarketing with email/push/retargeting ads) – (most important and where you will spend most of your time)
- Lead key initiatives and new projects, such as landing page testing, ad copy testing, keyword research, etc.
- Create, optimize, and execute campaign changes to Google Adwords, Bing Ads, and other Search Engine Marketing opportunities
- Track campaigns, build reports, present findings, and make recommendations based on KPIs (we’re big on making data-driven decisions, you should be too!)
- Write, review, and optimize PPC ad copy
- Keyword research and generation
Job Requirements
- 3+ years of actively managing Google Ads Campaigns (this is a must)
- 2+ years of experience utilizing YouTube
- Must have strong computer skills – Internet, MS Office (Excel, Word, and PowerPoint)
- Must have Google Analytics certification
- Must have Google AdWords certification
- Experience in Tableau or Similar Data Analytics Software
- Focused individual with flexibility, dependability and comprehension to grasp and manage the search engine marketing process
- Excellent oral and written skills