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Digital Marketing Specialist

IT Pillars
Nasr City, Cairo
Posted 5 years ago
25Applicants for3 open positions
  • 25Viewed
  • 1In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • Acquires new leads and run Email campaigns to acquire new customers and nurture possible prospects.
  • Understand the unique industry buyer personas, channel strategy and buying process
  • Develop and leverage customer stories
  • Creates marketing and social media campaigns and strategies, including budget planning, content creation, and implementation schedules.
  • Runs Digital ads campaigns
  • Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns.
  • Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram.
  • Researches and monitors the activity of company competitors.
  • Optimizes the performance of the company’s website and blog for acquiring new customers and enhance brand awareness and authority in the market
  • Collaborate with other departments (sales, support) to manage their announcements and postings.
  • Contribute to company CRM by updating accounts information
  • Engage with teams to be familiar with products/solutions
  • Assist in outbound and inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
  • Monitor, review and report on all marketing activity and results on a weekly basis

Job Requirements

  • Excellent communications & writing skills
  • Excellent English proficiency
  • Thorough understanding of digital marketing elements (traditional and such as SEO/Social media etc.)
  • Web Technologies: Word Press, HTML & CSS
  • The candidate has to have an E-Marketing / Digital marketing certificate from an accredited entity

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