Brand Manager for Food & Beverage
UEFFI -
Nasr City, CairoPosted 5 years ago105Applicants for1 open position
- 23Viewed
- 6In Consideration
- 0Not Selected
Job Details
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Job Description
- Brand managers are responsible for understanding what makes our target audience tick, and for developing marketing campaigns that position our brand according to those motivators.
- These marketing campaigns will not only drive customer engagement but will further define our brand's reputation and image in relation to the market.
- Conduct consumer and market research
- Identify how our brand is currently positioned in the market
- Design a research-based brand strategy
- Develop and execute marketing campaigns aimed at communicating our brand message
- Communicate our brand personality internally and align company around foundational ideas
- Lead marketing team members through campaigns
- Measure and report on the success of marketing campaigns
- Anticipate consumer trends and keep the brand up to date
Job Requirements
- At least a bachelor's degree in a relevant major and a few years of marketing experience ( Frozen Food )
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