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Job Description
Main Job Duties:
- Manage the Digital marketing department.
- Work internally to upskill the team members.
- Develop and monitor campaign budgets.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns with the help of the team.
- Design, build and maintain our social media presence.
- Develop strategies for online campaigns ,activations and assess against goals.
- Plan and execute advertising campaigns in both social media and search engines.
- Stay up-to-date with digital media developments.
- Identify the latest digital trends and technologies.
- Measure and optimize our paid marketing using vendor-specific dashboards and Google Analytics.
- Work with the web development team to optimize copy for search engine optimization.
- Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.
- In-depth knowledge of the various paid marketing channels and technologies, including paid search, retargeting, and social network advertising (Facebook, Twitter, LinkedIn, Youtube and more).
- Perform ongoing keyword discovery, expansion, and optimization.
- Support the sales team to develop powerful digital strategies for pitching.
- work with the creative team to brainstorm new and innovative content strategies.
- Evaluate the team and work on development plans accordingly.
Job Requirements
- Bachelor’s degree in Marketing or relevant field.
- 5-7 years of experience in a managerial level.
- V.good English proficiency.
- Proven work experience as a digital marketing manager.
- Excellent and friendly communication skills.
- Knowledgeable about SEO, Google Adwords, Google Adsense.
- Familiar with web design and content management systems.
- Have knowledge about HTML, CSS required for improving websites SEO.
- Strong verbal and written communication skills.
- Excellent mentoring and people management skills.
- Ability to multitask.
- Creative thinking.
- Team player.
- Ambitious, self-motivated and driven.