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Marketing Specialist

traxl
Nasr City, Cairo
Posted 5 years ago
38Applicants for1 open position
  • 32Viewed
  • 12In Consideration
  • 6Not Selected
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Job Details

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Job Description

Marketing Strategy and operation:

  • Develop strategies and tactics to get the word out about our company and drive qualified traffic.
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition channels like content creation, content creation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Analyze consumer behavior and adjust email and advertising campaigns accordingly

Design

  • Meet with clients to determine the scope of a project
  • Create images that identify our products
  • Develop graphics for product illustrations, logos, and websites
  • Select colors, images, text style, and layout
  • Incorporate changes recommended by the clients into the final design
  • Review designs for errors before printing or publishing the

Job Requirements

  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Solid knowledge of digital marketing.
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.

Design

  • Master Indesign, Photoshop and illustrator

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