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Job Description
- Focus on identifying new business opportunities that fit the strategic direction of the Center, and maximizing the outcomes of those opportunities
- Maintain extensive knowledge of current market conditions and ensure that any directly relevant information is communicated to key stakeholders
- Develop and implement Public Relations Strategies to position the Shiny White clinic as the health care supplier of choice for Egypt and the region
- Develop and execute business plans.
- Develop relationships with businesses and community groups to promote Clinics and Center Services
- Create and be accountable for all client proposals, contracts, and associated documentation
- Coordinate with the Corporate Marketing Team to monitor and analyze Shiny White Center media exposure
- Develop, draft and distribute media releases/advertisements that meet the marketing strategy of the Shiny White Center and that comply with set policy guidelines
- Plan and execute events (public awareness campaigns, media and publicity campaigns, staff annual function and social responsibility projects) in coordination with the Marketing Department and the Center Directorate
- Ensure that budgets are prepared and managed in line and that cost reports are analyzed and variances clarified/reported on a monthly basis
- Engage clients on social media.
- Responsible for all printer ads and publications and brushers
- Analyze market trend and recommend changes to market and business development strategies base on analysis and feedback.
- Gather and analyze Customer insight.
- Develop and lead marketing team that will develop and execute the concept, Business Model, Channels, Partners to position business as inventor and leader.
- Train and evaluate the market team through conducting appraisal and working on are of development of the team.
Job Requirements
- A creative mind with a track record of creating new ideas, putting them into practice and assessing results
- Experienced in digital marketing
- Experienced in direct marketing
- A strategic leader who takes initiative and ownership
- Ability to cultivate, lead and motivate a high performing team with the proven ability to build and develop talent Strong planning and budgetary skills
- Effective negotiation and interpersonal skills Excellent presentation, communication and influencing skills Strong brand and product affinity.
