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SEM Specialist - 5th Settlement

ITCan
New Cairo, Cairo
Posted 5 years ago
5Applicants for1 open position
  • 2Viewed
  • 0In Consideration
  • 1Not Selected
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Job Details

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Job Description

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion, and optimization
  • Research and analyze competitor advertising links

Job Requirements

To be shortlisted and interviewed, you must have:

  • Minimum 2+ year experience
  • Excellent English communication skills
  • Solid understanding of performance marketing, conversion, and online customer acquisition In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture,WebTrends)
  • Experience with Google Ads Search, Display, Shopping, and Analytics Certifications.
  • Up-to-date with the latest trends and best practices in SEM
  • Strong analytical ability and experimental spirit
  • High level of experience in data analysis techniques, as well as excellent knowledge of data sources.
  • Strong proficiency with Microsoft Excel, Word and PowerPoint for producing client reports and presentations.
  • Excellent analytical, critical-thinking and problem-solving skills
  • Attention to detail.
  • Passion for data and using data to inform strategic planning.
  • Superior organizational skills and attention to detail
  • A glass-half-full outlook that contributes to our company culture

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