Social Media Specialist

We are looking for a creative Social Media Specialist to join our team. As a Social Media Specialist,

• You will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts.
• Manage and oversee social media content
• Develop, implement and manage our social media strategy
• Stay up to date with the latest social media best practices and technologies
• Generate, edit, publish and share daily content (original text, images, video) that builds meaningful connections and encourages community members to take action
• Measure the success of every social media campaign
• Create and implement a social media marketing plan and editorial calendar
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Managing community management.
• Track and analyze analytics reports to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes