Digital Marketing Specialist
ITouch -
Cairo, EgyptPosted 5 years ago88Applicants for1 open position
- 18Viewed
- 13In Consideration
- 0Not Selected
Job Details
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Job Description
Responsible For:
- The Digital Marketing Specialist will drive the digital marketing efforts for the company.
- Managing all online marketing activities by utilizing techniques including retargeting, social advertising.
- Overseeing the social media strategy for the company, and managing the online brand and product campaigns to raise brand awareness.
- Improving the usability, design, content, and conversion of the company website.
- Evaluating customer research, market conditions, and competitor data.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Job Requirements
- BS/MS degree in marketing or a related field
- 1+ Years of experience in digital marketing
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Maximum age 30 years
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