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Job Description
- Manage all the strategic business interventions between different functions (Marketing, Sales, Contracts, CRM, after sales, …etc.)
- Closely monitor and analyze sales volumes, market share trends, and competitor activity.
- Conduct Market research and SWOT analysis to analyze the internal situation and external promotional activities and programs, and expectations for monthly sales and budgets.
- Establishes professional relationships with key personnel of the media, including newspapers, magazines, television, and radio.
- Negotiate, close and implement media and promotional agreements for the company with promoters and media clients.
- Work alongside the development team, the Engineering department, and in partnership with external creative agencies to reach the final framework.
- Oversee CRM strategies to always enhance the customer journey.
- Coordinate with other departments’ heads (Financial/ Engineering) to always support the company strategic and operational objectives.
- Set projects’ sales target, marketing communication budget, and manage the budgets of the sub-departments.
- Update the Board of Directors with periodic reports/ meetings.
- Develop “short/long” term brand and identity strategy for active projects and future developments.
- Develop strategies and execute tactics to get the word out about the Company/ Project and drive qualified traffic to its front door.
- Oversee all communications, public relations and promotional activities selected to support the brand and marketing strategy.
