Marketing Specialist Intern

Preface

Lamont Academics is a very young startup based in Cairo. It aims to offer high-end, professional academic and admissions counseling to high school students, particularly students aiming to apply to universities abroad.

We’re looking to make our first hire, to join as a marketing intern. The duration will be for 3 months. During that time the position will not be salaried but rather receive a bi-weekly stipend. After that point, and if it proves to be a good fit, a contract will be negotiated with a mix of salary and stock options.

This is NOT a standard corporate hire, but a startup hire. What that means is that, while we have proof of concept, we’re still very young and face many obstacles including lack of funding and a difficult market. Applicants have to understand this before they apply.

While we welcome any applicant, the reality of the position makes it MOST ideal to recent graduates who want to learn a lot very fast and get exposed to startup work.

In reality, the absolute requirements are: excellent verbal and written English + interest in marketing (+ ideally an interest in the field of education).

What we offer:

• 24h office access in a great coworking space (Nasr City) with wifi
• A personalized learning curriculum focused on marketing and sales (including hard copy materials and LinkedIn Learning) – many of the modules can be directly added to your resume and/or LinkedIn profile.
• A bi-weekly stipend
• Flexible work schedule

We’re looking for a versatile marketing intern who is hungry to the core.
Experience doesn’t matter as much to us as eagerness to learn.
The ideal candidate would be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs.
If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from you.

Objectives of this Role

• Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
• Lead the execution of marketing programs from start to finish
• Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
• Design, test and evolve lead-nurturing tactics

Daily and Monthly Responsibilities

• Working in partnership with the founder to meet objectives for all advertising and public-­facing communications, including print, digital, and video assets
• Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
• Manage content and updates for customer and internal touch points, participating in events, documenting business processes, and providing additional sales support
• Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
• Present ideas and final deliverable to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets