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Job Description
- Setup and ongoing optimization and management of PPC/Digital Advertising campaigns for multiple clients
- Management of ad budgets, A/B testing ad creatives, keyword research, setting up audiences, and optimizing for conversions and KPIs
- Analysis of campaign data and reporting on recommendations and strategy on a monthly basis
- Management of ad budgets, text and creative, and keyword research
- Perform digital advertising audits
- Ability to manage multiple accounts and tasks with an effective resolution of conflicting priorities
- Ability to communicate professionally on client calls and via email
- Actively collaborate with digital marketing specialists and account managers to align digital advertising campaigns with other ongoing initiatives
- Ensure implementation of best practice guidelines and follow company processes
- Must be a team player that is also comfortable working independently
- Driven, forward-thinking individual with the ability to come up with creative digital advertising solutions
- Maintain social media accounts (Facebook- Twitter – LinkedIn – Instagram )
Job Requirements
- Minimum of 2 years of AdWords account management experience required
- Minimum of 2 years of Digital Agency experience required
- Google Analytics experience a plus
- Knowledge of online search mediums and social media and an understanding of how all of these channels work together with advertising is a plus.
- Experience with Google Apps a plus