Job Details
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Job Description
- End to end management of performance marketing activity across Paid Social channels.
- Supporting performance marketing activity across additional channels such as Paid Search and working closely with any partner agencies to implement, optimise and report on performance.
- Develop test and learn initiatives across Paid Social.
- Work with Digital Marketing to ensure messaging across all channels are consistent and aligned.
- Work closely with the wider marketing team to optimise audience strategies.
- Ensure budget is spent across performance channels efficiently.
- Track and report on key performance indicators of media activity.
Job Requirements
- Skills in search platforms including; Google AdWords, Bing Ads, SA360
- Understanding of social media advertising across major platforms (Facebook, Twitter, Instagram)
- Website Analytics (mostly in Google Analytics)
- Keyword Research skills
- Experience working on a Performance Media (SEM and Social) strategy
