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Job Description
- Manage the new channel program on business objectives.
- Deploys and adapts the offer's marketing mix strategy for each go-to-market model.
- Saturate his (her) channel. Ensure the channel’s profitability.
- Deploy the Annual Marketing Plan providing feedback on existing offers.
- Follow and review the Sales execution, Targets & Bonus scheme.
- Drive & Execute Channel management transformation into Digital Channel management.
- Ensure the channel consistency rules are known, deployed and applied.
- Saturate the channel with all relevant offers.
- Work with Channel organization to define and implement an overall development program.
- Competency based measurement and tracking system to determine success and future needs.
- Oversee Local Market Parameter strategy by area, utilizing national best practices within a data driven evaluation process
- Define proper inventory requirements to support local market demand.
- Work with key stakeholders to leverage resources and establish action plan to ensure proper program support
Job Requirements
- 10+ years industry knowledge and experience, preferably in channel, sales and pricing.
- Proven ability to lead, influence, and project manage across multiple organizations.
- Excellent skills in interpersonal communication, relationship building and organization.
- Proven skills to develop scorecard report and communicate progress.
- Proven leadership communicating & influence with Sales.
- Self-directed and motivated
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