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Digital Marketing & Media Specialist

Giza, Egypt
Posted 5 years ago
53Applicants for1 open position
  • 44Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

Experience Needed:
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Job Description

  • We are looking for a qualified Digital Marketing and media specialist to join our team. You will lead our marketing efforts using new media and digital tools.
  • If you know how to creatively handle various online marketing tools, like websites, social media, youtube, podcasts and blogs, this position is for you.
  • You will work with different teams to coordinate our marketing, advertising and promotional activities.
  • Ultimately, you should be able to promote our company and increase client engagement.

Responsibilities:

  • Design digital media campaigns aligned with business goals
  • Coordinate the creation of digital content (e.g. website, social media, blogs, press releases and podcasts).
  • Manage end-to-end digital projects.
  • Establish our web presence to boost brand awareness.
  • Maintain a strong online company voice through social media.
  • Liaise with Marketing, Sales and Product development teams to ensure brand consistency.
  • Suggest and implement direct marketing methods to increase profitability.
  • Monitor ROI and KPIs.
  • Stay up-to-date with digital media developments.
  • Daily management and execution of multiple digital marketing campaigns including Adwords/PPC, display, retargeting, social advertising, SEO, SEM, mobile, and email.
  • Research, optimize, review, and provide reporting with a detailed analysis of campaign results.
  • Work with the account management team and a variety of clients to determine strategy and campaign goals.
  • Manage campaign budgets.
  • Stay on top of industry trends and best practices.
  • Work with the web development team to optimize copy for search engine optimization.
  • Perform ongoing keyword discovery, expansion, and optimization.

Job Requirements

  • Proven work experience as a Digital media specialist or Digital marketing manager.
  • Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software.
  • Experience with visual communication principles.
  • Familiarity with web design and content management systems.
  • Excellent analytical and project management skills.
  • An ability to multitask and perform under tight deadlines.
  • Strong verbal and written communication skills.
  • BSc degree in Marketing, Digital media, Computer sciences or relevant field.
  • Fluent English proficiency.
  • Additional qualification in web design or animation is a plus.

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