Digital & E-Marketing Manager

leader - Cairo

55
Applicants for
1 open position
32
Seen
1
Shortlisted
2
Rejected
Experience Needed:
More than 4 years
Career Level:
Manager
Job Type:
Full Time
Salary:
Confidential, Social & Medical Insurance After 3 Months
Vacancies:
1 open position
About the Job

Job Brief

  • If you live and breathe marketing, we need to talk. We’re looking for a flexible and versatile marketeer who will be responsible for the growth of our inbound sales channels.

Responsibilities

  • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Be in charge of marketing budget and allocate/invest funds wisely
  • Measure and report performance of marketing campaigns, gain insight and assess against goals
Job Requirements
  • BS/MS degree in marketing or a related field
  • Demonstrable experience in marketing and SEO together with the potential and attitude required to learn
  • Proven SEO experience
  • Google AdWords certified
  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
  • Experience with A/B and multivariate experiments
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO and SEM
  • BS/MS degree in a quantitative, test-driven field
  • More resources:Source and recruit SEO Specialists with Workable’s Boolean search cheat sheets.
  • Assess relevant skills and qualifications with our SEO Specialist interview questions.
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
  • Good taste, a sense of aesthetics and a love for great copy and witty communication
  • Up-to-date with the latest trends and best practices in online marketing and measurement
About this Company

تضم شركة ليدر إدارة الأعمال التنفيذية, فضلاً عن توفر خبراء في مجال صناعة التكنولوجيا. المزج السليم بين الرؤية التنظيمية للمؤسسة وصناعة الخبرة والقيادة مكننا من تلبية إحتياجات العديد من الأعمال على مستوى الشرق الأوسط في مجالات مختلفة ولمؤسسات عديدة.
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