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Job Description
- Develop strategies and tactics to get the word out about our company and drive qualified traffic
- Deploy successful marketing campaigns and own their implementation from idealization to execution
- Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copy writing, performance analysis, and much more
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partnerships with key industry players, agencies and vendors
- Be in charge of marketing budget and allocate/invest funds wisely
- Measure and report performance of marketing campaigns, gain insight and assess against goals
- Intimate understanding of traditional and emerging marketing channels
- Professional judgment and discretion that comes from years of experience in the field
- Familiarity with the latest trends, technologies, and method Formulate , recommend and secure the implementation of company marketing policy with respect to products, markets , promotions and advertising
- direct the positioning, differentiation & developing brand image activities of to achieve marketing objectives in conformity with budgetary constraints
- Conduct Direct Marketing Promotion Activities for products or solutions, including the marketing of existing products
- Analyze market to shape demand, consumer behaviors and patterns to determine the needs for new products to respond for consumer demand, or developing markets for new products.
- Identify and analyze Market's competitiveness relevant to either the organization and competitors and surveying progress in market share and growth
- Responsible for formulation of Corporate Credit Policy in alignment with company guidelines.
- Conduct necessary Market Researches to determine different potentials for market growth and different coverage areas that need to be penetrated.
- Plan and execute Advertising Strategy as well as negotiates with Service Providers to provide maximum benefits with lower costs.
- Responsible for Overall Communication Plan that will increase Brand Awareness and Penetration.
- Develop and implement appropriate strategies by selecting, segmenting and targeting markets, and promoting products and services to those markets
- Responsible for all Design Layouts either on the Showrooms or Merchandise to maintain the necessary positive Corporate Identity and Brand Image>
- Monitor and analyze Sales Promotion results to determine cost effectiveness of promotion campaigns.
- Develop and maintain a Marketing Department Structure which is staffed with qualified caliber which are capable of achieving departmental and individual objectives in alliance with vision and Strategic Directives
- Responsible for directing and controlling product managers who will have full awareness of products knowledge.Develop Digital Marketing Strategy as well as buildup of e-commerce System
Job Requirements
- Bachelor Degree in Marketing or Marketing Diploma is must.
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of website analytics tools
- Experience in setting up and optimizing Google Ad-Words campaigns
- Excellent communication skills
- Ability to think creatively
- Analytical skills to forecast and identify trends and challenges
- Have last experience in Retail Companies or Advertising Agencies at least 5 years ago in the same position.
- Excellent English Language.