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Digital Marketing Specialist

elGoomla.com
Maadi, Cairo
Posted 5 years ago
34Applicants for1 open position
  • 31Viewed
  • 3In Consideration
  • 15Not Selected
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Job Details

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Job Description

  • Develop a marketing plan based on business objectives.
  • Create relevant content to reach the targeted audience.
  • Design and execute brand awareness organic and paid campaigns using different channels blog, Facebook and YouTube.
  • Optimizing copy and landing pages for search engine optimization.
  • Performing ongoing keyword research including discovery and expansion of keyword opportunities.
  • Researching and implementing content recommendations for organic SEO success.
  • Track, report, and analyze website analytics and PPC initiatives and campaigns.
  • Build and grow email lists based on customer segments.
  • Develop Email Marketing campaign content.
  • Track Email Marketing campaign progress.
  • Creating Google Ads & FB campaigns, analyze results and optimize.
  • Analyzing marketing data (campaign results, conversion rates, traffic etc.) and writing required reports.

Job Requirements

  • Proven Experience in Google Ads (Adwords), Facebook Ads and SEO
  • Solid knowledge of website analytics tools (e.g. Google Analytics, Hotjar, Mixpanel, WebTrends)
  • Strong analytical skills and data-driven thinking.
  • Experience in optimizing landing pages and user funnels.
  • Experience in email marketing and lead generation.

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