Job Details
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Job Description
Main Purpose:
- Assist in trade needs and trends and execute marketing strategies and priorities at a trade level.
Responsibilities:
- Execution of action plans based on shopper understanding.
- Execute marketing strategies and priorities at a trade level.
- Tailor tactics to attract, engage and motivate shoppers to purchase Edita brands vs. the competition on a store level.
- Develop & execute consumer related promotions in all/specific channels when needed.
- Develop trade loyalty programs/incentives for customers in alignment with sales team.
- Work on POS/visibility material with Brand team in alignment with merchandising team & agreeing on planogram & visibility schemes.
- Enhance visibility of edita brands and coordinate with sales team on POSM and product availability.
- Understand and uncover shopper trends and needs at a trade level.
Job Requirements
Job Requirements:
- Education: Bachelor’s degree in Business Administration major Marketing.
- Experience: 1-3 Years of experience in a similar field.
- Languages: Excellent command of English language (Speaking, reading and writing).
Computer Skills:
- MS Word Skills Advanced
- MS Excel Skills Advanced
- MS PowerPoint Basic
- MS Outlook Skills Intermediate
