Digital Marketing Specialist

Job Responsibilities:

• build a lasting digital connection with consumers
• Planning and monitoring the ongoing company presence on social media
• Launching optimized online advertisements to increase company and brand awareness
• Plan and execute initiatives to reach the target audience through appropriate channels
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Monitor and listen to social media and web for mentioned related to brand and industry. Escalate opportunities to appropriate department.
• Contribute to execution of social media strategy to increase audience volume, positive engagement, and identify/nurture brand advocates.
• Plan and monitor the ongoing company presence on social media (Linked in, Facebook etc.)
• Provide creative ideas for content marketing and update website
• Compiling and producing effective information about the organization and its activities
• Developing digital campaigns and stimulating online activism
• Managing multiple, digital marketing projects and delivery engagements simultaneously