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Digital Marketing Manager

Global Digital Service
New Cairo, Cairo
Posted 6 years ago
28Applicants for1 open position
  • 12Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

Experience Needed:
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Job Description

About the Job

  • Digital Marketing Specialist responsible for developing the strategy used in marketing the company's product online, utilizing such techniques in the field as social media, Web analytics, e-mail marketing and search engine optimization, among others.

Duties and responsibilities

Help Globalmedia Team in the following Tasks:

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Developing and managing digital marketing campaigns
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Responsibility for planning and budgetary control of all digital marketing
  • Work with teams to identify social media content, topics, and information flow.
  • Track metrics on audience, content, views, and competitors.
  • Develop outreach and partner programs with relevant individuals and communities.
  • Write, develop, and strategize for online content production and scheduling.
  • Tracking conversion rates and making improvements to the website.
  • Overseeing the social media strategy for the company.
  • Managing online brand and product campaigns to raise brand awareness.
  • Managing the redesign of the company website.
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals
  • Improving the usability, design, content and conversion of the company website
  • Evaluating customer research, market conditions and competitor data.
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Collaborate with agencies and other vendor partners

Other Conditions:

  • Ability to travel (0%)
  • Outdoor tasks (20%)

Job Requirements

  • Proven working experience in Digital Marketing and social media or related fields
  • Experience in setting up and optimizing Google AdWords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable social networking experience and social analytics tools knowledge
  • Knowledge of online marketing and good understanding of major marketing channels
  • Positive attitude, detail and customer oriented with good multitasking and organizational ability
  • BS in Communications, Marketing, Business, New Media or Public Relations
  • Excellent verbal and written communication and presentation skills.(Arabic, English)
  • Ability to work with different teams in a multicultural and team player
  • Strong organization and time management skills.
  • Excellent using MS Office (WORD, EXCEL, POWERPOINT, and OUTLOOK).

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