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Job Description
- Assisting in the preparation of studies on customer trends and developments in the online market by gathering the necessary information
- Assist in conducting studies on competitors in the field of electronic marketing of products and services by gathering the necessary information in terms of their marketing methods
- Preparing and following the company's pages on various electronic and social media such as Facebook, LinkedIn
- Manage the content of the company's pages on the various electronic media, social, on a daily or weekly basis
- Prepare customer competitions on a regular basis to increase the proportion of sales of the company electronically and look for new ways to increase sales
- Providing consultancy and development plans for the company's websites in terms of design, content and ease of use in order to increase the number of visits to the company's website and encourage e-commerce of the company's products
- Add website content e-mail and paid search sites in order to increase the number of visits to the site and the company
- An E-marketing specialist may take full responsibility of a campaign, from concept design and scheduling to ongoing implementation and performance tracking, or only a specific task related to the marketing initiative, such as scheduling social media posts or designing mass communication copy. In either case,
- E-marketing specialist plays an integral role in the success of an organization's online marketing efforts.
- They are responsible for the use of marketing strategies on internet and mobile devices.
- These professionals can manage a Facebook profile in the name of a company, publishing new content and news related to that business on a daily basis in order to obtain new clients.
- Manage the strategy and setup of all paid campaigns.
- Measure and optimize our paid marketing using analytics tools
- Research and test partnerships with new ads platforms to expand our reach and/or lower our cost-per-acquisition.
- Collaborate with brand marketing team to maintain a consistent brand voice and message across all paid programs.
- Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.
- Creating and sending email campaigns.
- Optimizing web content for SEO strategies.
Job Requirements
- 2years experience in e-marketing and e-commerce
- Strong technical skill-set including Google Adwords, Facebook advertising, SEO S and an understanding of E-commerce and web technologies (DNS, SSL, Google and Analytics, etc) how they all work together preferred
- A strong understanding of the various components within web applications, including page layouts and basic data structures, and how they work together
- In-depth knowledge of the various paid marketing channels and technologies, including paid search (Adwords), re-targeting, social network advertising (Facebook Ads).
- Excellent communicator with ability to sell and convince.
- Experience handling marketing budgets and forecasting/reporting results.
- Fluent English speaking and writing
- Experienced in dealing with Facebook and Twitter and Instagram and sms messages and send e-mail.
