Digital Marketing Executive
ITEGY -
Nozha, CairoPosted 6 years ago9Applicants for1 open position
- 9Viewed
- 0In Consideration
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Job Details
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Job Description
- We are looking for digital marketing executive to manage our online coaching and education platform.
- Target right customer with right message . SEO . Ads . Content editing . Campaign ideas. New customer acquisition .
- Will be working closely with graphic designer to come up with new ideas, posts, info graphic or motion graphic videos
- Will oversee the online marketing strategy for our platform.
- Plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the our website and social media channels
- Define new campaigns and ideas to promote our services, increase paid customers to our services by proper targeting and right message
- Should look for our website, mobile application content, google, YouTube, Facebook, Instagram, Twitter, LinkedIn
- Analyze and report on visitor data and devise new ways to market products.
- Continually work on the Search Engine Optimization of the website
- Create needed Ads in different channels
- Develop and manage digital marketing campaigns
- Create Ads in different social media platforms like Google, YouTube, Twitter, Instagram, Facebook, Messenger
- Oversee a social media strategy
- Manage and maintain the platform website and mobile application
- Write and optimize content for the website and social networking accounts such as YouTube, Twitter, Instagram, Facebook, Messenger
- Track and analyze website traffic flow and provide regular internal reports
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
- Continually work on the Search Engine Optimization of the website(s)
- Fix any errors or bugs in online content
- Edit and post videos, broadcasts and audio content to online sites
- Create online banner adverts and oversee pay per click (PPC) ad management
- Write copy for email marketing campaigns
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
- Work on printed material to supplement online products
Job Requirements
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Solid knowledge of website analytics tools (e.g., Google Analytics, Hotjar, Mixpanel, WebTrends)
- Experience in setting up and optimizing Google Adwords campaigns / Snapchat /Twitter / Instagram / Facebook.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Experience in optimizing landing pages and user funnels
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in email marketing and lead generation.
- Arabic native speakers, fluent in English.
