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Job Description
- Researching audience preferences and discover current trends
- Creating engaging text, image and video content
- Come up with posts, ideas to sustain readers’ curiosity and creating buzz around new products
- Measure web traffic and monitor SEO
- Facilitate online conversations with customers and respond to their enquiries
- Report on online reviews and feedback from customers and fans
- Develop an optimal posting schedule, considering web traffic and customer engagement metrics
- Suggest new ways to attract prospective customers, like promotions and competitions
- Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram
Job Requirements
- BS degree in Marketing, New media or relevant field
- Experience not less than 2 years
- Expertise in multiple social media platforms
- In-depth knowledge of SEO, keyword research and Google Analytics
- Ability to deliver creative content (text, image and video)
- Familiarity with online marketing strategies and marketing channels
- Excellent communication skills
- Multitasking and analytical skills
