Marketing Specialist

Raya Corporation - 6th Of October, Giza

Applicants for
1 open position
Experience Needed:
More than 5 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Negotiable, Bonus
Arabic, English
1 open position
About the Job
  • Assist in handling the annual marketing budget, assigning a new budget
  • Assist in driving sales through promotional programs.
  • Develop and execute marketing programs to promote Galleria40.
  • Create advertisements, webcasts, websites, and direct mail.
  • Responsible for the designs, logos, promotional materials like flyers, posters, banners, advertisements, newsletters etc and modified them if necessary.
  • Identify media outlets for press releases and promotions.
  • Enforce brand marketing guidelines in trademarks, logos, and publications.
  • Measure success of various marketing campaigns.
  • Drive profitable sales, brand growth and loyalty for a number of business areas.
  • Analyze and support both category and cluster marketing plans to align with brand strategy and achieve annual operating plan goals.
  • Assist in Developing and executing brand management plans.
  • Create and enhance agency and partner relationships.
  • Ensure brand communication for areas of responsibility are consistent with the company and brand positioning.
  • Develop and implement media planning, buying, and innovation strategies.
  • Look for key trends, opportunities and challenges within program execution and results. Assess customer behavior across marketing (email, re-marketing, etc.), website, and sales channels and work with campaign owners to implement improvements.
  • Design and optimize loyalty campaigns, reporting, and marketing promotion execution designed to increase customer retention and profitability.
  • Develop and publish weekly, monthly, and quarterly performance reports for various audiences – from marketing channel owners to executive dashboards. This includes: customer behavior across marketing channels, email campaign performance, and social media trends to inform strategy and drive improvements to programs and the customer experience
Job Requirements


  • Able to communicate and motivate via written media.
  • Understands the principles of marketing and advertising cost-effectiveness,
  • Able to demonstrate success and experience managing major accounts customers and large contracts.
  • Ability to communicate effectively with clients, senior management and support staff
  • Event Management


  • Strong understanding of risk management
  • Planning, organization, and time management skills with the ability to handle multiple projects
  • Excellent communication skills with external clients and internal teams
  • Analytical and design skills


  • Self-motivated
  • Initiative taker
  • Ability to work with cross-functional teams
  • Hard worker
  • Decision Maker


  • Identifies opportunities to improve existing business cycles
  • Analyses business issues and sets work flows
  • To assess business risk that need to be mitigated


  • Fluent in Arabic and English spoken / written


  • Bachelor’s degree in marketing or business administration.


  • Minimum 5 years of experience in retail marketing in particular the drivers of shopping.
  • A background in retail development would also be an advantage.
About this Company

Based in Cairo, Raya Holding was established in 1999 when 7 leading IT companies in Egypt decided to merge together to create the Middle East’s largest CIT company.

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