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Job Description
- Coordinating all public relations activities
- Developing a marketing communications plan including strategy, goals, budget and tactics
- Developing a media relations strategy, seeking high-level placements in print, broadcast and online media
- Develop media relations strategy, seeking high-level placements in print, broadcast and online media
- Coordinate all public relations activities
- Direct marketing units/team to engage audiences across traditional and new media
- Leverage existing media relationships and cultivate new contacts within business and industry media
- Manage media inquiries and media requests
- Create content for press releases, byline articles and keynote presentations
- Monitor, analyze and communicate PR results on a quarterly basis
- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
- Build relationships with thought leaders to grow industry awareness
- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
Job Requirements
- 4-year undergraduate Degree, or equivalent, MBA Preferred
- 5+ year’s professional experience/environment. Payment Solution/GSM/FMCG Industry experience is highly preferred.
- Ability to work well under pressure
- Highly detailed with strong organizational skills
- Excellent oral and written communication skills
- Proficient computer knowledge: Microsoft Office, Work, Excel, PowerPoint, Outlook, etc.