Trade Marketing Specialist

Bayara Egypt - New Cairo, Cairo

Applicants for
1 open position
Experience Needed:
3 to 5 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Confidential, One Month Bonus
1 open position
About the Job
  • Budget break-up by category (value, volume, margin)
  • New products development (recommendation, positioning, samples, plano, launch plan)
  • Range management (in/out) + planogram update
  • Analyse promo execution and performance
  • Define universe / market size + competition mapping
  • Suggest route to market for new channels (lower trade, e-commerce…)
  • Implement HQ 40 Marketing KPIs
  • Analyse market survey & propose price adjustments to match positioning and margin targets
  • Prepare & control distribution per channel
  • Horeca knowledge would be a plus
Job Requirements
  • Perfect knowledge of marketing the FMCG in the Egypt supermarket, hyper market and traditional trade.
  • Knowledge about product development is preferred.
  • Language: English
  • Computer: perfect knowledge windows & MS office + ERP