Digital Marketing Specialist

Confidential Company - Heliopolis, Cairo

31
Applicants for
1 open position
29
Seen
10
Shortlisted
19
Rejected
Experience Needed:
4 to 6 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Salary:
Negotiable
Vacancies:
1 open position
About the Job

We are looking for a talented and creative Marketing Specialist who will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion. He/ She should be a competent professional able to grasp consumer behavior trends and generate creative ideas.

Responsibilities

  • Conduct market research to find answers about consumer requirements, habits and trends
  • Brainstorm and develop ideas for creative marketing campaigns
  • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
  • Manage our social media sites and improve our online presence.
  • Liaise with external vendors to execute promotional events and campaigns
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, etc.)
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
  • Undertake individual tasks of a marketing plan as assigned

Job Requirements

Requirements

  • Bachelor Degree in Business Administration specializing in Marketing or any other equivalent.
  • (4-6) years of experience in the same field
  • Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
  • Demonstrable experience in marketing data analytics and tools
  • Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
  • Exceptional communication and writing skills
  • Up-to-date with the latest trends and best practices in online marketing and measurement.