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Digital Marketing Specialist

Esmaar
Nasr City, Cairo
Posted 6 years ago
45Applicants for1 open position
  • 43Viewed
  • 5In Consideration
  • 38Not Selected
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Job Details

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Job Description

  • Launch optimized online adverts through Google Adwords, Facebook, Twitter, Instagram, LinkedIn, SnapChat, etc .. to increase our client's sales volume and brand awareness
  • Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Run pay-per-click (PPC) campaigns to increase revenue through sponsored online advertising
  • Make technical recommendations to developers
  • Engage with other businesses (affiliates) over link-building opportunities, to bring in paid commission for driving customers to their websites
  • Employ user experience (UX) and conversion rate optimization methods to turn visitors into more active users and to help improve website performance;
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Instrument conversion points and optimize user funnels
  • Using web analytics software to monitor performance of client social media and websites and make recommendations for improvement
  • Evaluating customer research, market conditions and competitor data

Job Requirements

  • Online Marketing Strategy
  • Experience managing PPC, SEO and Affiliate programs.
  • Social Media Ads
  • B2B marketing experience
  • Hyperactive and creative

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