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Digital Marketing Specialist

Parkville Pharmaceuticals
Giza, Egypt
Posted 6 years ago
64Applicants for1 open position
  • 54Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • Devising strategies to drive online traffic to the company website.
  • Tracking conversion rates and making improvements to the website.
  • Developing and managing digital marketing campaigns
  • Utilizing a range of techniques including paid search, SEO and PPC.
  • Overseeing the social media strategy for the company.
  • Managing online brand and product campaigns to raise brand awareness.
  • Managing the redesign of the company website. (Develop a website traffic plan and create goals and benchmarks to meet.
  • Improving the usability, design & content of the company website
  • Generate monthly reports on our marketing campaign’s performance
  • Partner with advertising and media specialists to increase marketing results
  • Responsibility for planning and budgetary control of all digital marketing
  • Evaluating customer research, market conditions and competitor data.
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
  • Develop, evaluate and oversee the implementation of A/B testing protocols and procedures
  • Coordinate with Product Managers about marketing goals and results

Job Requirements

  • Bachelor degree in Any Field Preferred In Marketing.
  • Experience managing PPC, SEO and Affiliate programs.
  • Strong understanding of current online marketing concepts, strategy and best practice.
  • Experience in e-commerce, SEO, PPC, Email marketing, and social media.
  • Previous experience in a similar digital marketing role

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