Advertising Account Manager

Job description:

• The advertising account manager is the link between the client and the entire agency team.
• Along with their team the account manager acts as both the salesperson for the agency and as the client's representative within the agency.
• The account manager will also lead the agencies ideas presentation, ensuring the ideas remain faithful to the brief and that it is kept within the time frame and budget.
• The most important task in account management is to design the brief; a well targeted brief can be the making of a great campaign.
• While the work varies depending on the agency, account managers are normally responsible for client budgets, for managing the work of account executives and performing a range of related administrative functions.

Work activities

• Managing a portfolio of accounts
• Using contacts to generate new business
• Engaging in project management duties
• Delivering presentations
• Attending meetings with clients
• Maintaining good relationships with clients
• Recruiting and training new account executives

Work conditions

• Working hours: mainly 10 to 6, sunday to thursday.
• It can also involve long hours to meet particular deadlines.
• Opportunities for self-employment: freelance work is possible for those with experience and contacts.

Typical employers

• Advertising agencies.