Marketing & PR Manager - Fashion Industry

ASORY Fashion House - Heliopolis, Cairo

Applicants for
1 open position
Experience Needed:
5 to 7 years
Career Level:
Job Type:
Full Time
Education Level:
Bachelor's Degree at least
1 open position
About the Job
  • Develop the strategy, guidelines and oversee implementation of Customer Engagement and Product Marketing, House PR including Category planning and Objectives, Events, PR, CRM, Creative Visual, and Sampling.
  • Organize and maintain PR samples
  • Maintain & Develop PR opportunities & channels.
  • Develop communication with magazine, public figures, celebrities, and stylist.
  • Responsible for fulfilling and trafficking all sample requests, organizing shipping, and tracking of samples
  • Manage seasonal inventory uploads in Fashion GPS
  • Manage and fulfill editor, stylist, celebrity, and influencer gifting
  • Manage all fashion weeks & events presentation preparations
  • Monitor, clip, and keep track of post presentation press
  • Analyzing advertising campaigns and monitoring brand quality.
  • Branding and marketing new products services, plans & strategies.
  • Analyzing advertising campaigns and monitoring brand quality.
  • Monitor trends
  • Building relationships with the media
  • Writing reports on media coverage data
  • Overseeing content production (adverts, videos, social media and online PR stunts)
  • Arranging press conferences and events
  • Overseeing market research
  • Bringing in new business opportunities
  • Managing client relationships
  • Overseeing social media PR strategies
  • Managing the marketing budget for the business.
  • Liaise with external production agencies to ensure brand image and messaging is followed
  • Manage all project budgets.
  • Other duties as assigned
Job Requirements
  • BA degree in marketing, advertising or PR
  • Experience:5-7 Years in similar position
  • Excellent English Written and Spoken
  • Experience with Microsoft Office (Word, Excel, Outlook).

Skills and Abilities:

  • Creative and strong leadership skills
  • Problem Solving
  • Eager to learn and discover all the new.
  • Strong attention to detail
  • Analyze, observe and monitoring market trends
  • Strong time management skills.
About this Company

ASORY was founded in the late 2016 by the Fashion Designer Rana Yousry. The House stems from a unique and grand idea that features an empire rather than a brand; that revolves around establishing a completely and fully constructed fashion house.
ASORY aims to aspire the... (More)

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