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Job Description
- Manage the execution of search marketing campaigns, including setup, monitoring, reporting, analysis, optimization, budget pacing and forecasting, keyword research and expansion, competitive benchmarking, and strategic portfolio insights.
- Report Budget stewardship to ensure campaigns are managed efficiently and target CPAs are achieved.
Job Requirements
- Bachelor degree from an accredited university.
- 1-2 years of experience in SEM.
- Very good command of the English language.
- Excellent verbal and written communication skills.
- Strong time management and interpersonal skills.
- Excellent analysis skills and meeting deadlines.
- Independent, proactive, and eager to learn new skills daily.
- Tech savvy and comfortable using paid search/social management tools (Adwords, AdCenter, SEM tools providers).
- Familiarity with Online Analytics platforms (preferably Google Analytics)
- Ability to manage multiple tasks and deliver results in a fast-paced environment.
- Experience managing search engine marketing with a proven track record in developing and executing marketing campaigns.
- In-depth understanding of key industry metrics and the ability to recognize how they might impact the business (CPC, CTR, CPA, ROAS, Quality Score).
