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Job Description
- The marketing executive is a key element for supporting demand generation. Your team's job will be to make sure as many people as possible use Fixawy and once they do, to offer them the best experience there can be.
Key responsibilities include:
- Support your team in hitting our growth targets. We want as many people as possible to enjoy our services
- Master Data, extract relevant intelligence
- Day-to-Day Digital outreach operations
- Help in the execution of an amazing marketing strategy
- Community management, Handle our presence on social media and customer service
- Support the Marketing team in the execution and development of efficient partnerships, and the deployment of creative campaigns,
RESPONSIBILITIES:
- Contribute to monthly city marketing plan which encompass promotions, partnerships, stunts, and new products/features to increase revenue and boost trip growth
- Collaborate with management and other marketing colleagues, aligning our internal goals with new and existing partner relationships
- Deliver a great experience to our partners when working with our organisation you will represent our brand and be our partners' liaison internally
- Manage customer activation as well as retention campaigns, from planning to execution and reporting in order to help deliver our main KPI: downloads, sign-ups, churn, daily orders
- Develop content strategies and Social Media initiatives to assure timely execution on our platforms (Facebook, Twitter, Instagram) and monitor customer feedback
- Suggest measures to constantly improve our offering and the way we market our products
- Identify and build relationships with social media influencers and popular media outlets
- Attend relevant events to evangelise the company's mission and find likeminded individuals and companies to align with on future initiatives
- Assist with event planning, execution and reporting and cooperate with vendors, event coordinators, design teams, and local vendors for onsite collateral
Job Requirements
The ideal candidate will have a passionate commitment to improving the lives of people, an insane focus on excellence and customer service, and a strong alignment with our core values: being bold, focused, agile and collaborative. He/she can think strategically one minute and roll-up his/her sleeves the next minute to excite drivers, turnaround upset customers, charm a partner CEO, and deliver outstanding growth.
Additional qualifications include:
- BA/BS or equivalent working experience
- Proven digital marketing/marketing experience (1-2 years of experience in digital and/or offline marketing)
- Must have analytical skills
- Experience in advertising, digital marketing, content marketing, or journalism is desirable
- The ability to work and thrive in a fast-paced, rapidly changing work environment
- Fluent in Arabic and English
